Using Trade Names in Georgia
If you are a starting a georgia corporation and considering a catchy
trade name, it is extremely important that any contracts you sign list
the actual name of your corporation. In forming new corporations, our
clients often come up with a catchy name after we incorporate their
business that they want to use instead of their corporate name.
Generally speaking, there is nothing wrong with this. If the name is
a good one, it could mean a great deal of money for the new business
from a marketing perspective. As long as the client follows three
simple rules.
A recent Georgia Court of Appeals case highlights for everyone three
important rules. In Yim v. J’s Fashion Accessories Inc. A09A1369.
As Mr. Benjamin Yim found out the hard way, if you do not properly use
your trade name, you will be held personally responsible for any
contracts you enter into. That is exactly what happened Mr. Yim.